Example Concept: Audio effects in sound design are chosen based on their ability to convey emotion, match the genre, and fit the technical context. For instance, reverb might be used to create a sense of space or atmosphere, while distortion can add intensity or grit. The choice is also guided by the capabilities of the software or hardware, such as the range of effects available in a tool like Descript or the precision of control offered by platforms like Murf AI.